Website Copywriting Formulas
If you can write effective sales copy, you can literally write your own paycheck…good copywriters can create money out of thin air.
-Ray Edwards
Website Homepage Copy
Landing Page (aka Funnel Page) Copy
Testimonial Request Templates
Offer (aka Value) Descriptions
Guarantees
The 30 Day Guarantee
This is the bread & butter classic, “30 Day Money Back Guarantee”
CTA
The Conditional Guarantee
Lorem ipsum dolor sit amet, consectetur
–Add the example by Alex & the example by Grace
CTA
The Webinar Guarantee
Lorem ipsum dolor sit amet, consectetur
CTA
The “Holy Sh*t” Guarantee
Lorem ipsum dolor sit amet, consectetur
CTA